MarTech News Highlights: December 22, 2023

Here is a selection of current MarTech stories that may interest you, with a summary of the main developments:

SOMO transforms the influencer industry: SOMO launched SOMO Community, an initiative designed to strengthen connections between brands and influencers and improve campaign efficiency worldwide. The platform includes a powerful influencer search engine and end-to-end solutions for global brands, emphasizing quality control, transparency, and innovation.

Source: MarTech Cube

Centific and Telaid bring AI and computer vision to retail: Centific, a global provider of AI and data services, partnered with North American technology integrator Telaid to bring AI and computer-vision solutions to retail and quick-service restaurant environments. Centific's Pitaya.AI platform will join Telaid's solutions portfolio to improve operating efficiency and employee experience.

Source: MarTech Cube

These trends and developments matter for marketing professionals who want to stay informed. Which of these stories resonates most with you or your organization? 🚀

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This article is also available in Spanish and Portuguese.