Víctor Garnica | Martech | Digital Marketing
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Ciudad de México

VÍCTOR GARNICA

Analytics is not enough to increase sales contacts. It would be best if you had a team that listens to you, designs a strategy aligned with your business, and knows how to build solutions that make you get results.

I'm happy you're here. Please take a moment to explore my site, where you will find details about my background, professional experience, skills, and more. For more information, do not hesitate to contact me.

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ABOUT ME

A veteran of more than ten years in web analytics, personalization and data management, I am passionate about building dashboards and automating business processes. With my client experience and service focus, I strive to deliver iterative and results-oriented solutions that allow you to operate more efficiently. As a serial entrepreneur, I am also skilled in strategy, technology, and finance, which helps me bring my expertise to understand your goals, desires, and financials to craft a strategic plan that will maximize ROI.

Contacto
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EXPERIENCE

Position and duties

HEXAGON DATA -PROFESSIONAL SERVICES LEAD

Mar 2020 - Present

In today's growing era of technology, finding the right data consultant can be challenging. You can cut down on cost by outsourcing some or all of your data management needs. However, choosing the right consultant for your needs can be overwhelming if you don't know where to start looking. That's where I come in. I started Martech — a technology solutions consultant helping clients find the right data consultant for their business — because I wanted to help people take control of their data and find the most effective solution for their challenge.

ARQUETIPO| THE SKILL COMPANY - CO-FOUNDER AND DIGITAL CONSULTANT

July 2019 - Oct 2020

Voice assistant development company with Alexa and Google Assistant.

SCOTIABANK - PRODUCT LEADER SENIOR MANAGER LEVEL

Sept 2019 - March 2020

During the last decade, Adobe Experience Cloud has been an exponential growth spurt and became one of the leading providers of complex business software solutions globally. This resulted in a growing demand for a wide range of Adobe products. As a result, it became evident to Scotiabank that there is no true single point of contact for customers and potential customers. Scotiabank establishes a direct communications channel between Scotiabank and its customers. This way, we can provide customers with a practical and convenient information return process when adopting Adobe products and provide information on all future updates and improvements.

ÁBACO (NOW EXTENDO)

July 2013 - Auf 2019

Head of planning and innovation Dec 2018 Aug 2019.
Effectiveness and innovation Director APr 2017 - Nov 2018.
Senior Data Collection Specialist (Part Time) Jan 2016 - Mar 2017.
Data Collection Specialist and Manager Jul 2013 - Dec 2015

ESPECTRO 45

Feb 2014 - Mar 2017

Espectro 45 was a personal project that worked at different times:
The first was sports consulting services.
The second to generate digital marketing solutions. Also e-commerce.
The final moment focused on sharing a set of sports news for more than 8000 followers on Facebook and Twitter.

Espectro 45

ITESM CCM

Sep 2010 - Jun 2013

Head of Sports and Culture Academic Relations
Head of Sports and Culture Operations and Logistics.

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EDUCATION

TECNOLÓGICO DE MONTERREY - MASTER DEGREE INFORMATION TECHNOLOGY MANAGEMENT.

2010 - 2013

Full Scholarship.

TECNOLÓGICO DE MONTERREY BACHELOR DEGREE COMPUTER SCIENCE

2004 - 2010

Network and security specialist.

SKILLS AND ENDORSEMENTS

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Reunión de equipo

LEADERSHIP

I'm not sure anyone knows what teamwork is. When we join a team, we benefit from the expertise, knowledge, and experience of those with whom we share responsibilities. This benefit is multiply when we work in an organization. The benefits of teamwork don't stop at the workplace; they extend to family, friends, and communities. As you consider who may best fill this role in your life, consider the benefits of team involvement in your life as well.

STRATEGIC PLANNING

Strategic planning can improve the profitability of every venture, big or small. However, it is often complex, time-consuming, and made difficult by the variables involved in the business.

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MARTECH

Science and engineering are the future, and it's never been more critical to have a clear and up-to-date picture of how technology is changing our world. That's why, when it comes to the future of tech, I'm always on the lookout for insights.

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